Your website is often the first impression someone has of your business.
And when it doesn’t reflect the quality of your work, it creates friction.
You might be:
– Hesitating to share your link
– Constantly tweaking things behind the scenes
– Feeling like your brand doesn’t fully represent you anymore
Even if your work is strong, your online presence isn’t backing you up.
That’s where strategic design comes in.
Every step of this experience is designed to move you from
unclear and pieced together → confident and fully aligned
So instead of second-guessing your brand or website,
you walk away with something that truly supports your business.
This includes:
– Strategy-led direction for your brand and website
– Thoughtful, semi-custom design tailored to your business
– Guided messaging support to help you communicate clearly
– A fully responsive Showit website, ready to launch
Everything is structured to feel focused, collaborative, and intentional without overwhelming you.
For the founder who’s ready to be taken seriously, but needs the right starting point.
You’re not just experimenting anymore. You’re building something real and you need a brand and website that reflect that.
This experience gives you a cohesive, elevated presence so you can:
– Show up clearly and professionally
– Build trust with your audience
– Launch and grow with confidence
You’ll walk away with a brand and website that feel aligned, intentional, and ready to support your next stage of business.
Investment begins at $1,800
(Most clients invest between $1,800–$2,500 depending on scope)
For the established founder whose business has outgrown her current brand and website.
Your work has evolved, but your online presence hasn’t caught up.
In one focused, strategic week, we refine your messaging, elevate your visuals, and transform your website into something that finally reflects the level you’re operating at.
So instead of feeling hesitant to share your site…
you feel confident, clear, and proud of what it communicates.
This is about more than a redesign, it’s about stepping into the next level of your business with a presence that supports it.
Investment begins at $2,500
(Most clients invest between $2,500–$4,000 depending on scope)
Women of the Horizon -
Wellness Retreat
Traditions of HH -
Home Furnishings
Real projects for real founders, each one built around a brand strategy, not just a template.
Ambiance Interior Design -
Interior Design Consulting
Women of the Horizon came to me as a blank page: no brand, no website, no visual identity. Just a vision: a sacred feminine retreat in Ibiza for women ready to come home to themselves. I built everything from the ground up. Starting with brand strategy and positioning, we defined who this retreat was for and what made it different from the wellness experiences already out there. From there I developed the full visual identity: a warm, earthy palette of terracotta, sage, and cream; an elegant serif-forward typography system; and a logo that felt rooted and feminine without being cliché. The five-page Showit website was designed to do what retreat websites rarely do: make a woman feel something before she even reads a word. Every layout decision, photo selection, and copy line was built around one question — does this feel like a place she'd trust with her transformation? The answer, I'm proud to say, is yes.
The Project:
Traditions of Hilton Head has been a fixture of the Lowcountry for over 25 years, a beloved local shop filled with carefully curated furniture, accessories, lighting, and one of the only lamp repair services on the island. The brand was established. The loyal clientele was real. But the website hadn't caught up. This was a refresh, not a rebuild. The existing branding and logo stayed. What changed was everything the visitor actually experiences: a new photo library sourced and curated to finally show the warmth and character of the store, updated copy that speaks to both longtime locals and visiting homeowners, a restructured layout that makes it easy to explore the shop's offerings, and a brand-new contact page that gives customers a clear way to reach out. The result is a site that feels as established and trustworthy as the business behind it and finally gives it the online presence it deserves.
The Project:
Ambiance Interior Design had been doing beautiful work in the Hilton Head Island market, but the business was evolving. The owner was pivoting from full-service interior design to a consulting-only model, offering homeowners and realtors a smarter, more flexible way to access design expertise without the full project commitment. The old website didn't reflect where the business was going. This project was about building something new from the ground up, a site that clearly positioned the consulting model, spoke to two distinct audiences (homeowners and realtors), and carried the same sense of intention and calm that good interior design itself requires. I built the full website with original copywriting, curated photography, and a clean earthy aesthetic that mirrors the design philosophy at the heart of the brand: thoughtful, grounded, and built to last.
The Project:
You've done your research, scrolled my portfolio, read the vibe, and you're feeling it. Now it's time to take the first step. Fill out the contact form and tell me about your business, your goals, and what's not working about your current site.
GRAB A cup of coffee & tell me all the things!
The Process — 01/06